Rather disappointingly, most love hotel owners attempt to cloak their establishment’s short-stay shenanigans with bland and utterly unrelated names. Others go even further by endeavouring to give their business a higher worth, hinting at an almost principled pursuit.
Thankfully though there are exceptions, with this riverside retreat in particular making no bones whatsoever about its line of work.
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Pure? Is that in Saitama? I swear I’ve seen that sign…
Nah, it was in Tokyo. Around the Fussa/Akishima area.